After learning of the real and recent tragedies of Syria, Rwanda, and too many more to name,  we’re taking action. We invite you to join us in the fight to end genocide. Our mission is to raise genocide awareness in the hope of contributing to the prevention of future genocides. By wearing one of our products, you become a messenger for peace and love. 100% of proceeds go directly to Stop Genocide Now, a non profit organization working to end genocide and crimes against humanity.